Thursday, 17 November 2011

Versace for H&M.

So on the Versace for H&M update, It was launched this morning across Europe and China. 24 hour queues, crazy fans, overload of traffic and crashing of the website weren't much of a surprise.

According to reports, fights broke outside the H&M store in Shanghai.
SHANGHAI, CHINA - APRIL 13:  Chinese shoppers wait in line to enter the newly opened H&M store, the first in mainland China, on April 13, 2007 in Shanghai, China. Australian pop singer Kylie Minogue attended the launch. (Photo by Cancan Chu/Getty Images)

The scenario was pretty much the same in London's Regent Street, where the dedicated fans were greeted by Dontella Versace herself, looking all bright and cheery in a £199 pink leather studded dress and a leather jacket, both from the collection.

Donatella Versace arrives at the H&M store on London's Regent St to celebrate the launch of her collection for H&M

Within moments, the store was empty as happy shoppers marched away with their wins.
...where moments after the doors had opened, the shelves were bare

Shopped out: An entire new Versace wardrobe for this shopper

Most items are already available on Ebay and other auctioning sites which probably explains the overbearing crowd.

Personally, I am not a huge fan of the collection. As much as I like the theme, it is too bold and blingy for my taste. However, there are a few pieces that caught my eye.
Versace for H and M

Versace for H and M

Among other things, it was rather disappointing when Versace said no to the real sized models and chose the regular one's instead. I, somehow, expected her to promote the average sized woman through her collection.

Pictures :


  1. I was not a big fan of the collection either, but I did love the scarves :)

  2. lovely blog. i was really curious about this collab, and thanks for posting photos. :) i just followed you on twitter and am your first bloglovin' follower! :) hope you'll find time to follow-back if you like my blog. :)

    have a fantastic rest of the wknd!